Realizing that a we are faced with the one of the toughest challenges of all time with the COVID-19, taking cautious steps now seem even more mandatory. With a population of over a billion people on one planet, the earth’s resources are definitely, in laymen terms let’s say endangered. Once this pandemic subsides and life returns to normal specially the one where people loved without fear, concentrated problems maybe the next big thing we may face. Now, it may not be a situation where everyone altogether will face the problem such as the requirement of social distancing, rather in pockets of the world there maybe issues of global concern and retrospection. Hence, concentrated problems.
Years ago, many countries before attaining economic stability have faced the crisis of feeding its citizens. To name a few countries France faced food scarcity during the years 1780s leading to increased price of bread. So, remember if you are enjoying that baguette with cheese at home this quarantine, people once upon a time couldn’t afford it. Then of course in India there have been multiple famines and one must be aware of the farmer suicides because of shortage of rainfall especially in the state of Maharashtra.
Food can bring people together and yet may be the major source of concern in a growing country like India. While that being said, we also have countries that have achieved to provide proper nutrition to their citizens. For example, Switzerland, Japan, Spain, Italy, and Iceland meet the criteria of being the healthiest country. This of course leads us to expanding our understanding of foodemic.
Food can bring people together and yet may be the major source of concern in a growing country like India. While that being said, we also have countries that have achieved to provide proper nutrition to their citizens. For example, Switzerland, Japan, Spain, Italy, and Iceland meet the criteria of being the healthiest country. This of course leads us to expanding our understanding of foodemic.
Number 1, growing health concerns. People around the world are becoming more and more aware of being healthy. Not wanting to face health repercussions, balanced diet, good exercise, and cutting out on junk is the new way to live. So restaurants now have to come with healthier options, for example, Subway does sandwiches and salads for lower calorie intake. The introduction of Kombucha juices, or for that matter even sugar free ice cream.
The second, obviously is technology. Now one might not completely credit the reason for foodemic to technology rather to its power of dissemination of knowledge and information. Veganism one of the newest lifestyle change has grown a lot because of the growing understanding of meat and dairy products being consumed and its environmental effects. This also gives rise to paradoxes where there is growing obese yet an increase in the consumption of “health” foods. This means that even branding techniques need to change. A good branded content example would be the burger king sponsoring the film The Game Changers. And releasing the burger “The Impossible Burger”. This also supplemented with criticisms against the meat consumption by fast food chains. Thereby, the need to make changes in branding, product, and services is imperative.